Nóia Gráfica
Concept
The identity for Nóia Gráfica 2 was created for the event held on 7 and 8 September 2024 at Casa das Artes in Novo Hamburgo, Brazil. Drawing on nineties street art, the graphic language was built from simple shapes and a high contrast monochrome palette, using colours commonly associated with screen printing. Together these elements tie the identity to the independent art scene.
The design ran across posters, signage and digital pieces, holding the visual communication together across formats. It carried the creative spirit of a fair that brought independent artists together for exhibitions, talks and workshops.
